No open-access location is known for this record yet.
No open-access location is known for this record yet.
This study presents a multi-criteria decision analysis (MCDA) using the Analytic Hierarchy Process (AHP) to compare dropshipping and fulfillment logistics models in the context of e-commerce furniture retail. As e-commerce logistics face increasing complexity, particularly in last-mile delivery, defining the most efficient operational model is essential. Experts in logistics and operations evaluated both models based on key decision criteria such as cost, product availability, physical infrastructure, delivery times, loss management, and information technology (IT). Results show a strong preference for the dropshipping model (75.3%), primarily due to its cost advantage and inventory flexibility. However, the final decision depends on each company’s logistics strategy and operational maturity. This study reinforces the practical value of AHP-based MCDA for strategic decisions in e-commerce logistics and offers a replicable framework for other sectors.
Loading…
Imported from OpenAlex (CC0) — nothing here is generated.