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Cited by

• 2019Corporate social responsibility engagement and firm performance in Asia Pacific: The role of enterprise risk management168 cited
• 2015Fostering novelty while reducing failure: Balancing the twin challenges of product innovation119 cited
• 2018Strategic CSR Communication: A Moderating Role of Transparency in Trust Building97 cited
• 2014The moderating effect of normative commitment on the service quality-customer retention relationship79 cited
• 2015Integrating social issues and customer engagement to drive loyalty in a service organisation73 cited
• 2013Uncovering the Value of Green Advertising for Environmental Management Practices69 cited
• 2017Exploring the role of CSR fit and the length of CSR involvement in routine business and corporate crises settings54 cited
• 2018Is cash always king? Bundling product–cause fit and product type in cause‐related marketing45 cited
• 2012Relating Word-of-Mouth to Corporate Reputation45 cited
• 2011Integrating Product and Corporate Brand Equity into Total Brand Equity Measurement43 cited
• 2016Framing CSR fit: How corporate social responsibility activities are covered by news media41 cited
• 2014Antecedents and consequences of consumers’ attitudinal dispositions toward cause-related marketing in Egypt40 cited
• 2014The Analysis of Corporate Social Responsibility Implementation Effects towards Price Fairness, Trust and Purchase Intention at Oriflame Cosmetics Product in Surabaya