I'd like to buy the world a coke: Consumptionscapes of the “less affluent world”Gülız Ger, Russell W. Belk1996-09-01articleJournal of Consumer Policy466 citationsgreenNo readable copy stored yet — this record is metadata only.Consumer Behavior in Brand Consumption and IdentificationGlobalization and Cultural IdentityConsumer behavior in food and healthAbstractNo abstract was published for this record.Citations in this libraryStored only when both papers are in the corpus — 466 citations exist upstream.References2025Advances in Consumer Research1988The Predicament of Culture1992A Consumer Values Orientation for Materialism and Its Measurement: Scale Development and Validation1986The Anthropology of Performance1993The Cultural Studies Reader2007Consumer Culture and Postmodernism1985Materialism: Trait Aspects of Living in the Material World1989The Sacred and the Profane in Consumer Behavior: Theodicy on the OdysseyCited by2006The Glocalization of Youth Culture: The Global Youth Segment as Structures of Common Difference2006Consumer attitudes toward marketplace globalization: Structure, antecedents and consequences2003Rethinking the Origins of Involvement and Brand Commitment: Insights from Postsocialist Central Europe2019Factors influencing people’s continuous watching intention and consumption intention in live streaming2009Toward a Theory of Status Consumption in Less Industrialized Countries2001An integrative framework for cross‐cultural consumer behavior2003Symbolic Value of Foreign Products in the People's Republic of China2008Asian Brands and the Shaping of a Transnational Imagined Community