Brew to Bikes: Portland's Artisan Economy

Abstract

Brew to Bikes: Portland's Artisan Economy explains how post-industrial economic transformations have created a space for artisan enterprises to flourish. Dissatisfied with passive consumption, many residents of Portland, OR take matters into their own hands. Associate Professor of Urban Studies Charles Heying noticed these local artisans prospering all over the city and set out to study their thriving economy. Profiling hundreds of local businesses, and with an eye on Portland's unique penchant for sustainability and urban development, Brew to Bikes is about everything from bike manufacturers to microbreweries, from do-it-yourself to traditional crafts. A treatise to local, ethical business practices, Brew to Bikes positions Portland as a hub of artisan ingenuity worthy of admiration.

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