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Part I - Where movies were: nickelodeon 1905-1914 - building an audience for movies, Russell Merritt another audience - black movie-going from 1907-1916, Gregory Waller nickelodeon nomenclature - urban picture palaces, Kathryn Helgesen Fuller movie palace and theatrical sources of its architectural style, Charlotte Herzog discourses on art house in 1950s, Barbara Wilinsky K-Mart audience at mall movies, William Paul. Part 2 - The business of exhibition: rise of national chains - Balaban and Katz postscript, Douglas Gregory relationship between motion picture distribution and exhibition - an analysis of effects of anti-blind bidding legislation, Suzanne I. Schiller where drive-in fits into movie industry, Anthony Downs evolution of motion picture business in 1980s, Thomas Guback. Part 3 - The meanings of exhibition site, Thomas Guback an acre of seats in a garden of dreams - stage moves to screen, Ben M. Hall theatre man and the girl in box office, Ina Rae Hark multiplex - modern American motion picture as message, Gary Edgerton, film and society - public rituals and private space, Dudley Andrew spectatorial bibliography, Anne Friedberg.
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