Designing Messages for Development Communication: An Audience Participation-Based Approach

Bella Mody · Mary Rolston Singh

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Media Influence and Health Public Relations and Crisis Communication Media and Communication Studies

Abstract

Development Communication The Invisible Audience Audience Participation-Based Message Design The Idea Audience Participation-Based Message Design Implementation and Ethics Designing Messages that Communicate How to Research the Audience Audience-Responsive Topics Audience-Responsive Message Formats Writing Message Specifications and Objectives Pretesting Audience Response Summary

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2003Active participation within written argumentation: metadiscourse and editorialist's authority 2009Participation Is Not Enough 2008Tracing the History of Participatory Communication Approaches to Development: A Critical Appraisal 1999Development Discourse on Gender and Communication in Strategies for Social Change 2018Family Tree of Theories, Methodologies, and Strategies in Development Communication 2007Communicating the Impact of Communication for Development 2002STRENGTHENING THE KNOWLEDGE AND INFORMATION SYSTEMS OF THE URBAN POOR 1996Development communication

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