Production Culture: Industrial Reflexivity and Critical Practice in Film and Television

Abstract

Acknowledgments vii Introduction: Industry Reflexivity and Common Sense 1 Chapter 1: Trade Stories and Career Capital 37 Chapter 2: Trade Rituals and Turf Marking 69 Chapter 3: Trade Images and Imagined Communities (Below the Line) 110 Chapter 4: Trade Machines and Manufactured Identities (Below the Line) 150 Chapter 5: Industrial Auteur Theory (Above the Line/Creative) 197 Chapter 6: Industrial Identity Theory (Above the Line/Business) 232 Chapter 7: Industrial Reflexivity as Viral Marketing 274 Conclusion: Shoot-Outs, Bake-Offs, and Speed Dating (Manic Disclosure/Non-Disclosure 316 Appendix 1: Method: Artifacts and Cultural Practices in Production Studies 345 Appendix 2: A Taxonomy of DVD Bonus Track Strategies and Functions 362 Appendix 3: Practitioner Avowal/Disavowal (Industrial Doublespeak) 368 Appendix 4: Corporate Reflexivity vs. Worker Reflexivity (The Two Warring Flipsides of Industrial Self-Disclosure) 370 Notes 373 Works Cited 433 Index 445

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