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Die Produkttreue der Konsumenten · Study

BookDie Produkttreue der Konsumenten

Peter Weinberg1977

Book1977

Die Produkttreue der Konsumenten

40 citations·0/0 files stored·Gabler Verlag eBooks

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Consumer Behavior in Brand Consumption and Identification Customer Service Quality and Loyalty Consumer Market Behavior and Pricing

Abstract

und Determinanten des Kaufverhaltens . 43 a) Beziehungen zwischen Produkttreue und Marktvariablen 44 1.

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2003Verhaltenswissenschaftliche Aspekte der Kundenbindung 1982Consumer habit forming, information acquisition, and buying behavior 2003Der Zusammenhang zwischen Kundenzufriedenheit und Kundenbindung 2004Internetnutzungs- und Online-Kaufverhalten in Deutschland und den USA

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Year1977

Typebook

Published1977-01-01

VenueGabler Verlag eBooks

Languagede

Citations40

Files0 public / 0

ShelfConsumer Behavior in Brand Consumption and Identification

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doi10.1007/978-3-322-84308-1

openalex_workW600366202

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