SZodixStudyAcademic Library

Shelves Open access

Study · an open academic library·Metadata from OpenAlex (CC0)·Shelves·OpenAlex metadata, de-duplicated

The Marketing Channel. A conceptual viewpoint · Study

BookThe Marketing Channel. A conceptual viewpoint

Bruce E. Mallen1967

Book1967

The Marketing Channel. A conceptual viewpoint

Bruce E. Mallen

54 citations·0/0 files stored

No readable copy stored yet — this record is metadata only.

No open-access location is known for this record yet.

Literature note Cite in a project Citation map

Marketing and Advertising Strategies Supply Chain and Inventory Management Consumer Market Behavior and Pricing

Abstract

No abstract was published for this record.

Paper brief

Loading…

Cite this work

Citation unavailable for this work.

BibTeX RIS CSL-JSON

No public copy is stored for this record, so only the metadata is cited.

Citations in this library

Citation map →

Stored only when both papers are in the corpus — 54 citations exist upstream.

Cited by

1978Reverse Distribution Channels for Recycling 1994An Efficiency Criterion for Marketing Design 2007Distribution strategies for volume and premium brands in highly competitive consumer markets 2015The Evolution of Retailing 2010Transaction Cost Analysis in Marketing: Looking Back, Moving Forward 1999Shopping with Other People's Money: The Marketing Management Implications of Surrogate-Mediated Consumer Decision Making 2013Theoretical developments in industrial marketing management: Multidisciplinary perspectives 2005The state of theory in three premier advertising journals: a research note

Details

Year1967

Typebook

Published1967-01-15

Languageen

Citations54

Files0 public / 0

ShelfMarketing and Advertising Strategies

Identifiers

openalex_workW642970371

Links

landingopen

Imported from OpenAlex (CC0) — nothing here is generated.