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The paper analyzes individuals’ mode choice behavior in Greater Cairo Region (GCR) by calibrating a group of Multinomial Logit (MNL) mode choice models. Data used in the current work were collected through two surveys undretaken as a part of Cairo Regional Area Transportation Study (CREATS). These are: the Home Interview Survey (HIS) and the Revealed Preference Survey (RPS). Four mode choice models were calibrated; a general model, and three models for work, education and other trips. The analysis considered both socioeconomic and network variables. The socioeconomic variables included age, gender, and income. Network variables included travel time, travel fare, and out of vehicle time. An application exercise was carried out to predict the modal shifts in GCR under four hypothetical policy scenarios; increasing bus fare, increasing metro fare, increasing shared taxi fare and increasing individual income level. The results showed that the potential for mode shifts is minor even with drastic changes in network characteristics, therefore, mode choice in GCR is can be described as inelastic.
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