Managing Business in a Multi-Channel World: Success Factors for E-Business

Timo Saarinen · Markku Tinnilä · Anne Tseng

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Digital Innovation in Industries Digital Marketing and Social Media E-commerce and Technology Innovations

Abstract

Section 1. Multi-Channel Perspectives Section 2. Markets, Strategies And Networks - How To Succeed In E-Business: New Markets: Opportunities Revealed Section 3. Envisioning The Future Of The Digital World: New Frameworks And Intermediaries

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