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An Improved AHP-Ridge Regression Hybrid Model for Consumer Trust Evaluation in Cross-Border B2C E-Commerce
16 references·0 citing·43 second hop
An Improved AHP-Ridge Regression Hybrid Model for Consumer Trust Evaluation in Cross-Border B2C E-Commerce (2026)An Improved AHP-Ridge Regression Hybrid M…Partial Least Squares Structural Equation Modeling (PLS-SEM) in second language and education research: Guidelines using an applied example (2022)Partial Least Squares Structu…Common Method Bias in Marketing: Causes, Mechanisms, and Procedural Remedies (2012)Common Method Bias in Marketi…The Predictive Validity of Multiple-Item versus Single-Item Measures of the Same Constructs (2007)The Predictive Validity of Mu…The DeLone and McLean Model of Information Systems Success: A Ten-Year Update (2003)The DeLone and McLean Model o…Consumer Acceptance of Electronic Commerce: Integrating Trust and Risk with the Technology Acceptance Model (2003)Consumer Acceptance of Electr…Common method biases in behavioral research: A critical review of the literature and recommended remedies. (2003)Common method biases in behav…What Trust Means in E-Commerce Customer Relationships: An Interdisciplinary Conceptual Typology (2001)What Trust Means in E-Commerc…Accounting for common method variance in cross-sectional research designs. (2001)Accounting for common method …Consumer trust in an Internet store (2000)Consumer trust in an Internet…Trust And Distrust: New Relationships and Realities (1998)Trust And Distrust: New Relat…Overall job satisfaction: How good are single-item measures? (1997)Overall job satisfaction: How…An Integrative Model of Organizational Trust (1995)An Integrative Model of Organ…Structural equation modeling in practice: A review and recommended two-step approach. (1988)Structural equation modeling …Evaluating Structural Equation Models with Unobservable Variables and Measurement Error (1981)Evaluating Structural Equatio…Importance-Performance Analysis (1977)Importance-Performance Analys…A scaling method for priorities in hierarchical structures (1977)A scaling method for prioriti…Belief, Attitude, Intention and Behavior: An Introduction to Theory and Research (1975)Perceived Usefulness, Perceived Ease of Use, and User Acceptance of Information Technology (1989)The theory of planned behavior (1991)A meta-analysis of the technology acceptance model (2006)A trust-based consumer decision-making model in electronic commerce: The role of trust, perceived risk, and their antecedents (2007)Human Trust in Artificial Intelligence: Review of Empirical Research (2020)Information Systems Success: The Quest for the Dependent Variable (1992)Understanding Information Technology Usage: A Test of Competing Models (1995)The balanced scorecard: Translating strategy into action (1997)Design science in information systems research (2004)Design Science in Information Systems Research1 (2004)Technology Acceptance Model 3 and a Research Agenda on Interventions (2008)Statistical Theories of Mental Test Scores (1969)Self-Reports in Organizational Research: Problems and Prospects (1986)Sources of Method Bias in Social Science Research and Recommendations on How to Control It (2011)Lateral Collinearity and Misleading Results in Variance-Based SEM: An Illustration and Recommendations (2012)The magical number seven, plus or minus two: Some limits on our capacity for processing information. 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(2002)EMPLOYEE ATTRIBUTIONS OF THE “WHY” OF HR PRACTICES: THEIR EFFECTS ON EMPLOYEE ATTITUDES AND BEHAVIORS, AND CUSTOMER SATISFACTION (2008)Guidelines for choosing between multi-item and single-item scales for construct measurement: a predictive validity perspective (2012)Assessing Advantage: A Framework for Diagnosing Competitive Superiority (1988)Destination image analysis—a review of 142 papers from 1973 to 2000 (2002)Gain more insight from your PLS-SEM results (2016)On the Evaluation of Structural Equation Models (1988)When to use and how to report the results of PLS-SEM (2018)Developing and Validating Trust Measures for e-Commerce: An Integrative Typology (2002)Trust in leadership: Meta-analytic findings and implications for research and practice. (2002)Trust and TAM in Online Shopping: An Integrated Model1 (2003)
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References

  • 1981Evaluating Structural Equation Models with Unobservable Variables and Measurement Error108,884 cited
  • 2003Common method biases in behavioral research: A critical review of the literature and recommended remedies.81,863 cited
  • 1988Structural equation modeling in practice: A review and recommended two-step approach.41,858 cited
  • 2003The DeLone and McLean Model of Information Systems Success: A Ten-Year Update11,772 cited
  • 1995An Integrative Model of Organizational Trust10,705 cited
  • 1977A scaling method for priorities in hierarchical structures10,389 cited
  • 2001Accounting for common method variance in cross-sectional research designs.8,464 cited
  • 2003Consumer Acceptance of Electronic Commerce: Integrating Trust and Risk with the Technology Acceptance Model5,710 cited
  • 1977Importance-Performance Analysis4,319 cited
  • 1997Overall job satisfaction: How good are single-item measures?3,456 cited
  • 2007The Predictive Validity of Multiple-Item versus Single-Item Measures of the Same Constructs3,094 cited
  • 1998Trust And Distrust: New Relationships and Realities3,092 cited
  • 2012Common Method Bias in Marketing: Causes, Mechanisms, and Procedural Remedies3,045 cited
  • 2022Partial Least Squares Structural Equation Modeling (PLS-SEM) in second language and education research: Guidelines using an applied example

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2,821 cited
  • 2000Consumer trust in an Internet store2,548 cited
  • 2001What Trust Means in E-Commerce Customer Relationships: An Interdisciplinary Conceptual Typology2,278 cited
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