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This study aims to distinguish the way as the exporting activity of the State of Hidalgo has an impact on Regional development, based on a marketing strategies analysis made to four companies of the state of Hidalgo, through the methodology of Hierarchical Analytical Process (HAP). Palabras clave: Exportaciones, PyMES, desarrollo regional. DESARROLLO REGIONAL El desarrollo regional se ha convertido en una de las ramas de la economia que ha cobrado interes, tanto para explicar la diferencia que hay entre las regiones en un pais, como para explicar su comportamiento ante los efectos de la globalizacion generando impactos positivos y negativos en el crecimiento de las regiones.
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