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Subtitle: New research confirms the clear and direct link between sales and operations planning (S&OP) and growth, profitability, and customer satisfaction. In many cases, however, the S&OP effort fails to meet its potential because companies don't really know what's involved in the process. By understanding the five key components of a successful S&OP program described here, you can start realizing the benefits that the leaders have already chalked up.
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