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Consumer Response to Point of Purchase Advertising for Local Brands
14 references·0 citing·48 second hop
Consumer Response to Point of Purchase Advertising for Local Brands (2013)Consumer Response to Point of Purchase Ad…The customer consequences of returns in online retailing: An empirical analysis (2012)The customer consequences of …Consumer Preferences and Willingness to Pay for Oak Attributes in Washington Chardonnays (2011)Consumer Preferences and Will…Estimating U.S. Consumers' Choice of Floral Retail Outlets (2008)Estimating U.S. Consumers' Ch…State-Grown Promotion Programs: Fresher, Better? (2006)State-Grown Promotion Program…On the Simple Economics of Advertising, Marketing, and Product Design (2006)On the Simple Economics of Ad…Willingness-to-Pay Estimates and Their Relevance to Agribusiness Decision Making (2004)Willingness-to-Pay Estimates …Using Combined-Currency Prices to Lower Consumers’ Perceived Cost (2004)Using Combined-Currency Price…Predictors of online buying behavior (1999)Predictors of online buying b…An empirical analysis of state agricultural product promotions: A case study onArizona Grown (1999)An empirical analysis of stat…Branding fresh food products: Exploratory empirical evidence from the Netherlands (1998)Branding fresh food products:…Loyalty programs and their impact on repeat-purchase loyalty patterns (1997)Loyalty programs and their im…A Simple Theory of Advertising as a Good or Bad (1993)A Simple Theory of Advertisin…Discrete/Continuous Models of Consumer Demand (1984)Discrete/Continuous Models of…Conditional logit analysis of qualitative choice behavior (1972)Conditional logit analysis of…Consumer Information, Product Quality, and Seller Reputation (1982)Advertising the American Dream (1985)Advertising, Breadth of Ownership, and Liquidity (2003)A Price Theory of Multi-Sided Platforms (2010)Pass-Through as an Economic Tool: Principles of Incidence under Imperfect Competition (2013)A Model for Predictive Measurements of Advertising Effectiveness (1961)Economics and Consumer Behavior (1980)Limited-dependent and qualitative variables in econometrics (1983)Food and Consumer Economics (2010)State-Branded Programs and Consumer Preference for Locally Grown Produce (2011)The Nature of the Firm (1937)Markets and Hierarchies: Analysis and Antitrust Implications. (1976)A Cognitive Model of the Antecedents and Consequences of Satisfaction Decisions (1980)Antecedents and consequences of online customer satisfaction: A holistic process perspective (2017)Sustainable Retailing in the Fashion Industry: A Systematic Literature Review (2017)Online purchase return policy leniency and purchase decision: Mediating role of consumer trust (2018)COUNTERSPECULATION, AUCTIONS, AND COMPETITIVE SEALED TENDERS (1961)Stated choice methods analysis and applications (2000)Stated Choice Methods (2000)Consumer willingness to pay for farm animal welfare: mobile abattoirs versus transportation to slaughter (2007)Consumer willingness to pay for locally grown products: the case of South Carolina (2009)Cheap Talk Scripts and Online Choice Experiments: “Looking Beyond the Mean” (2011)Urban Travel Demand: A Behavioral Analysis (1977)MODELING THE CHOICE OF RESIDENTIAL LOCATION (1978)Applied Welfare Economics with Discrete Choice Models (1981)An exact likelihood analysis of the multinomial probit model (1994)Spike Models in Contingent Valuation (1997)The state of the art of environmental valuation with discrete choice experiments (2010)Prospect Theory: An Analysis of Decision under Risk (1979)Prospect theory: An analysis of decision under risk (1988)Advances in prospect theory: Cumulative representation of uncertainty (1992)An examination of restaurant loyalty programs: what kinds of rewards do customers prefer? (2005)Competing Loyalty Programs: Impact of Market Saturation, Market Share, and Category Expandability (2009)The Joint Sales Impact of Frequency Reward and Customer Tier Components of Loyalty Programs (2012)Advertising as Information (1974)Monopoly and product quality (1978)Chapter 28 The Economic Analysis of Advertising (2007)Bayesian Persuasion (2011)American Economic Review (2019)Financial Ratios and the Probabilistic Prediction of Bankruptcy (1980)Macroeconomics and Reality (1980)Discrete Choice Methods with Simulation (2001)Whence Consumer Loyalty? (1999)Whence Consumer Loyalty? (1999)Investments in Consumer Relationships: A Cross-Country and Cross-Industry Exploration (2001)Some antecedents and effects of trust in virtual communities (2002)ONLINE SHOPPING ACCEPTANCE MODEL — A CRITICAL SURVEY OF CONSUMER FACTORS IN ONLINE SHOPPING (2007)Understanding consumer intention to participate in online travel community and effects on consumer intention to purchase travel online and WOM: An integration of innovation diffusion theory and TAM with trust (2016)
this work references cited by second hop

References

  • 1972Conditional logit analysis of qualitative choice behavior14,281 cited
  • 1999Predictors of online buying behavior854 cited
  • 1997Loyalty programs and their impact on repeat-purchase loyalty patterns791 cited
  • 1984Discrete/Continuous Models of Consumer Demand777 cited
  • 1993A Simple Theory of Advertising as a Good or Bad731 cited
  • 2006On the Simple Economics of Advertising, Marketing, and Product Design633 cited
  • 2004Willingness-to-Pay Estimates and Their Relevance to Agribusiness Decision Making335 cited
  • 2012The customer consequences of returns in online retailing: An empirical analysis262 cited
  • 2004Using Combined-Currency Prices to Lower Consumers’ Perceived Cost98 cited
  • 1999An empirical analysis of state agricultural product promotions: A case study onArizona Grown55 cited
  • 2008Estimating U.S. Consumers' Choice of Floral Retail Outlets51 cited
  • 1998Branding fresh food products: Exploratory empirical evidence from the Netherlands35 cited
  • 2006State-Grown Promotion Programs: Fresher, Better?32 cited
  • 2011Consumer Preferences and Willingness to Pay for Oak Attributes in Washington Chardonnays28 cited

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