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ArticleMARKET POSITIONING ANALYSIS

Joseph S. Chen2002

Article2002

MARKET POSITIONING ANALYSIS

Joseph S. Chen · Muzaffer Uysal

185 citations·0/0 files stored·Annals of Tourism Research

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Diverse Aspects of Tourism Research Recreation, Leisure, Wilderness Management Economic and Environmental Valuation

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References

1994Image Formation Process 2003The meaning and measurement of destination image.1993The Measurement of Destination Image: An Empirical Assessment 1999Tourism, Competitiveness, and Societal Prosperity 1991Image Differences between Prospective, First-Time, and Repeat Visitors to the Lower Rio Grande Valley 1979An Assessment of the Image of Mexico as a Vacation Destination and the Influence of Geographical Location Upon That Image 1995The Role of Awareness and Familiarity with a Destination: The Central Florida Case 1989Tourism Image: Attribute Measurement of State Tourism Products Using Multidimensional Scaling Techniques

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2010Country Versus Destination Image in a Developing Country 2007Host Image and Destination Personality 2006Thailand as a tourist destination: Perceptions of international visitors and Thai residents 2013Dynamic Nature of Destination Image and Influence of Tourist Overall Satisfaction on Image Modification 2004Hospitality and tourism marketing: recent developments in research and future directions

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Year2002

Typearticle

Published2002-10-01

VenueAnnals of Tourism Research

ISSN-L0160-7383

Languageen

Citations185

Files0 public / 0

ShelfDiverse Aspects of Tourism Research

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doi10.1016/s0160-7383(02)00003-8

openalex_workW9021793

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2021Exploring the Antecedents of Cruisers’ Destination Loyalty: Cognitive Destination Image and Cruisers’ Satisfaction