Tweak the Tweet: Leveraging Microblogging Proliferation with a Prescriptive Syntax to Support Citizen Reporting

Kate Starbird · Jeannie A. Stamberger

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Public Relations and Crisis Communication Disaster Management and Resilience Digital Communication and Language

Abstract

In this paper, we propose a low-tech solution for use by microbloggers that could enhance their ability to rapidly produce parsable, crisis-relevant information in mass emergencies. We build upon existing research on the use of social media during mass emergencies and disasters. Our proposed intervention aims to leverage the affordances of mobile microblogging and the drive to support citizen reporting within current behavioral Twitter-based microblogging practice. We introduce a prescriptive, tweet-based syntax that could increase the utility of information generated during emergencies by gently reshaping current behavioral practice. This offering is grounded in an understanding of current trends in norm evolution of Twitter use, an evolution that has progressed quickly but appears to be stabilizing around specific textual conventions.

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2009Twitter adoption and use in mass convergence and emergency events 2017Handbook of Disaster Research 2010Chatter on the red 2009Crisis in a Networked World 2010Pass It On?: Retweeting in Mass Emergency 2010Technology Adoption and Use in the Aftermath of Hurricane Katrina in New Orleans 2008"Site-seeing" in disaster: An examination of on-line social convergence

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2011"Voluntweeters"2014Processing Social Media Messages in Mass Emergency: A Survey 2012Crisis Management 2.0 2016Barriers to Use of Social Media by Emergency Managers 2017Intelligent Disaster Response via Social Media Analysis A Survey 2015XHELP 2013Dealing with information overload when using social media for emergency management: Emerging solutions.2013Delivering patients to sacré coeur

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