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La estrategia de diferenciación en el comercio minorista · Study

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ArticleLa estrategia de diferenciación en el comercio minorista

José Luis Munuera Alemán1995

Article1995

La estrategia de diferenciación en el comercio minorista

José Luis Munuera Alemán · Miguel Hernández Espallardo · Salvador Ruíz de Maya

20 citations·0/0 files stored·Información Comercial Española, ICE: Revista de economía

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Consumer Market Behavior and Pricing Business Strategies and Innovation Consumer Retail Behavior Studies

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2006Retailing establishments: A competitive analysis of commercial formats from the consumers’ profiles and perceptions 2000Estrategia de empresa y posicionamiento de producto en la industria del automóvil Un análisis comparado 2000Propuestas y modelos para la gestión estratégica de los centros urbanos desde la cooperación pública y privada

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Year1995

Typearticle

Published1995-01-01

VenueInformación Comercial Española, ICE: Revista de economía

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Citations20

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ShelfConsumer Market Behavior and Pricing

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openalex_workW960977358

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