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Jule B. Gassenheimer · Study
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Author
Jule B. Gassenheimer
20 works
· latest 2014
· 3 institutions
cluster: provisional
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20
Citations
2,301
Works here
20
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Most cited in this library
Marketing and Exchange
1987 · 520 citations
The Role of Economic Value, Social Value, and Perceptions of Fairness in Interorganizational Relationship Retention Decisions
1998 · 316 citations
The Relevance of Ethical Salesperson Behavior on Relationship Quality: The Pharmaceutical Industry
1991 · 263 citations
Cooperative arrangements among entrepreneurs: An analysis of opportunism and communication in franchise structures
1996 · 230 citations
SUPPLIER COMMITMENT IN RELATIONAL CONTRACT EXCHANGES WITH BUYERS: A STUDY OF INTERORGANIZATIONAL DEPENDENCE AND EXERCISED POWER*
1994 · 181 citations
Works
20 shown
Consumer co-creation and the impact on intermediaries
International Journal of Physical Distribution & Logistics Management
·
2014
·
3 authors
17
citations
Internet channel and perceived cannibalization
European Journal of Marketing
·
2009
·
2 authors
34
citations
Questions about network dynamics: Characteristics, structures, and interactions
Journal of Business Research
·
2006
·
3 authors
71
citations
An evolving theory of hybrid distribution: Taming a hostile supply network
Industrial Marketing Management
·
2006
·
3 authors
27
citations
Exploring the “Lone Wolf” Phenomenon in Student Teams
Journal of Marketing Education
·
2005
·
3 authors
90
citations
B2B sales force productivity: applications of revenue management strategies to sales management
Industrial Marketing Management
·
2002
·
3 authors
·
Open access
45
citations
The Influence of Product Customization and Supplier Selection on Future Intentions: The Mediating Effects of Salesperson and Organizational Trust
Journal of managerial issues
·
2001
·
2 authors
50
citations
The Role of Economic Value, Social Value, and Perceptions of Fairness in Interorganizational Relationship Retention Decisions
Journal of the Academy of Marketing Science
·
1998
·
2 authors
316
citations
Is dependent what we want to be? effects of incongruency
Journal of Retailing
·
1998
·
3 authors
40
citations
Cooperative arrangements among entrepreneurs: An analysis of opportunism and communication in franchise structures
Journal of Business Research
·
1996
·
3 authors
230
citations
Supplier involvement and dealer satisfaction: implications for enhancing channel relationships
Journal of Business and Industrial Marketing
·
1995
·
3 authors
47
citations
Models of channel maintenance: What is the weaker party to do?
Journal of Business Research
·
1994
·
4 authors
53
citations
Managing economic dependence and relational activities within a competitive channel environment
Journal of Business Research
·
1994
·
2 authors
30
citations
SUPPLIER COMMITMENT IN RELATIONAL CONTRACT EXCHANGES WITH BUYERS: A STUDY OF INTERORGANIZATIONAL DEPENDENCE AND EXERCISED POWER*
Journal of Management Studies
·
1994
·
2 authors
181
citations
The impact of dependence on dealer satisfaction: A comparison of reseller-supplier relationships
Journal of Retailing
·
1994
·
1 author
108
citations
Marketing Exchange Transactions and Relationships
Journal of Marketing
·
1994
·
4 authors
66
citations
Relational roles and triangle dramas: Effects on power play and sentiments in industrial channels
Marketing Letters
·
1992
·
2 authors
43
citations
The Relevance of Ethical Salesperson Behavior on Relationship Quality: The Pharmaceutical Industry
Journal of Personal Selling and Sales Management
·
1991
·
3 authors
·
Open access
263
citations
Long‐term Channel Member Relationships
International Journal of Physical Distribution & Materials Management
·
1989
·
3 authors
70
citations
Marketing and Exchange
Journal of Marketing
·
1987
·
2 authors
520
citations