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Study · an open academic library·Metadata from OpenAlex (CC0)·Shelves·OpenAlex metadata, de-duplicated

Tom van Laer · Study

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Tom van Laer

8 works· latest 2022· 4 institutionscluster: provisionalORCID 0000-0003-4646-1569

h-index8

i108

Citations1,809

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Most cited in this library

The Extended Transportation-Imagery Model: A Meta-Analysis of the Antecedents and Consequences of Consumers' Narrative Transportation2013 · 1,135 citations
Storytelling in the digital era: A meta-analysis of relevant moderators of the narrative transportation effect2018 · 282 citations
In stories we trust: How narrative apologies provide cover for competitive vulnerability after integrity-violating blog posts2010 · 155 citations
Using EEG to examine the role of attention, working memory, emotion, and imagination in narrative transportation2018 · 85 citations
A Walk in Customers’ Shoes: How Attentional Bias Modification Affects Ownership of Integrity-violating Social Media Posts2012 · 49 citations

Works

8 shown

There and Back Again: Bleed from Extraordinary Experiences

Journal of Consumer Research·2022·2 authors·Open access

47citations

It’s not what you say, it’s the way you say it! Effective message styles for promoting innovative new services

Journal of Business Research·2019·4 authors·Open access

31citations

A discourse analysis of pilgrimage reviews

Journal of Marketing Management·2018·2 authors

25citations

Storytelling in the digital era: A meta-analysis of relevant moderators of the narrative transportation effect

Journal of Business Research·2018·3 authors·review

282citations

Using EEG to examine the role of attention, working memory, emotion, and imagination in narrative transportation

European Journal of Marketing·2018·3 authors·Open access

85citations

The Extended Transportation-Imagery Model: A Meta-Analysis of the Antecedents and Consequences of Consumers' Narrative Transportation

Journal of Consumer Research·2013·4 authors·review

1,135citations

A Walk in Customers’ Shoes: How Attentional Bias Modification Affects Ownership of Integrity-violating Social Media Posts

Journal of Interactive Marketing·2012·2 authors·Open access

49citations

In stories we trust: How narrative apologies provide cover for competitive vulnerability after integrity-violating blog posts

International Journal of Research in Marketing·2010·2 authors·Open access

155citations