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Study · an open academic library·Metadata from OpenAlex (CC0)·Shelves·OpenAlex metadata, de-duplicated

Xiuyan Yan · Study

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Xiuyan Yan

2 works· latest 2022· 1 institutionscluster: provisionalORCID 0000-0003-2690-5265

h-index2

i102

Citations89

Works here2

22

Most cited in this library

Effect of consumer animosity on boycott campaigns in a cross-cultural context: Does consumer affinity matter?2022 · 64 citations
Do consumer boycotts really matter with global companies? The moderating effect of gender differences2022 · 25 citations

Works

2 shown

Effect of consumer animosity on boycott campaigns in a cross-cultural context: Does consumer affinity matter?

Journal of Retailing and Consumer Services·2022·5 authors·Open access

64citations

Do consumer boycotts really matter with global companies? The moderating effect of gender differences

International Journal of Emerging Markets·2022·3 authors

25citations