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Orsay Kucukemiroglu · Study

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Orsay Kucukemiroglu

16 works· latest 2009· 2 institutionscluster: provisional

h-index16

i1016

Citations1,234

Works here16

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Most cited in this library

Market segmentation by using consumer lifestyle dimensions and ethnocentrism1999 · 232 citations
Consumers’ country‐of‐origin (COO) perceptions of imported products in a homogenous less‐developed country2000 · 229 citations
Bank and Product Selection: Hong Kong1992 · 125 citations
Marketing strategies for fast‐food restaurants: a customer view1995 · 109 citations
Commercial Bank Selection in Turkey1991 · 89 citations

Works

16 shown

Consumer preferences of store brands: Role of prior experiences and value consciousness

Journal of Targeting Measurement and Analysis for Marketing·2009·4 authors·Open access

68citations

Country-of-origin evaluations: Hong Kong consumers' perception of foreign products after the Chinese takeover of 1997

International Journal of Advertising·2001·2 authors

18citations

Consumers’ country‐of‐origin (COO) perceptions of imported products in a homogenous less‐developed country

European Journal of Marketing·2000·3 authors

229citations

Market segmentation by using consumer lifestyle dimensions and ethnocentrism

European Journal of Marketing·1999·1 author

232citations

Consumer Preferences for Fast Food Outlets in a Developing Country

Journal of Euromarketing·1996·3 authors

19citations

An empirical investigation of US credit card users: Card choice and usage behavior

International Business Review·1996·3 authors

22citations

Correlates of credit card acceptance and usage in an advanced developing Middle Eastern country

Journal of Services Marketing·1995·3 authors

69citations

Marketing strategies for fast‐food restaurants: a customer view

International Journal of Contemporary Hospitality Management·1995·3 authors

109citations

Credit Card Development Strategies for the Youth Market

International Journal of Bank Marketing·1994·3 authors

59citations

Consumers' Perceptions of Airlines: A Correspondence Analysis Approach in a Global Airline Industry

Management International Review·1994·3 authors

34citations

Advertising Agency/Client Relationships in an Advanced Developing Country

European Journal of Marketing·1994·3 authors

32citations

A Comparison of U.S. and Japanese Management Styles and Unit Effectiveness

Management International Review·1993·2 authors

53citations

Consumer complaint handling in an advanced developing economy: An empirical investigation

Journal of Business Ethics·1992·3 authors

30citations

Sourcing of Industrial Products: Regiocentric Orientation of Chinese Organizational Buyers

European Journal of Marketing·1992·2 authors

46citations

Bank and Product Selection: Hong Kong

International Journal of Bank Marketing·1992·2 authors

125citations

Commercial Bank Selection in Turkey

International Journal of Bank Marketing·1991·3 authors

89citations