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Andreas Mild · Study

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Andreas Mild

10 works· latest 2015· 1 institutionscluster: provisional

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Citations978

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Most cited in this library

Options Analysis of Software Platform Decisions: A Case Study12000 · 311 citations
Open innovation modes and the role of internal R&D2011 · 151 citations
A dynamic segmentation approach for targeting and customizing direct marketing campaigns2006 · 108 citations
How low can you go? — Overcoming the inability of lenders to set proper interest rates on unsecured peer-to-peer lending markets2015 · 96 citations
A critical review of empirical research on open innovation adoption2012 · 94 citations

Works

10 shown

How low can you go? — Overcoming the inability of lenders to set proper interest rates on unsecured peer-to-peer lending markets

Journal of Business Research·2015·3 authors

96citations

Bundling decisions in supply chains

European Journal of Operational Research·2013·2 authors

39citations

A critical review of empirical research on open innovation adoption

Journal für Betriebswirtschaft·2012·2 authors

94citations

Open innovation modes and the role of internal R&D

European Journal of Innovation Management·2011·2 authors

151citations

Practice Prize Report—Planning New Tariffs at tele.ring: The Application and Impact of an Integrated Segmentation, Targeting, and Positioning Tool

Marketing Science·2008·4 authors

47citations

Practice Prize Report—An Assortmentwide Decision-Support System for Dynamic Pricing and Promotion Planning in DIY Retailing

Marketing Science·2007·4 authors

72citations

A dynamic segmentation approach for targeting and customizing direct marketing campaigns

Journal of Interactive Marketing·2006·4 authors

108citations

Wie geht es weiter mit der IT-Industrie?

Springer eBooks·2003·2 authors·chapter

2citations

The Effect of Incentive Schemes and Organizational Arrangements on the New Product Development Process

Management Science·2001·5 authors

58citations

Options Analysis of Software Platform Decisions: A Case Study1

MIS Quarterly·2000·3 authors

311citations