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Atul A. Kulkarni · Study

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Atul A. Kulkarni

7 works· latest 2019· 1 institutionscluster: provisionalORCID 0000-0002-4052-1199

h-index4

i104

Citations143

Works here7

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Most cited in this library

The Language of Marketplace Rituals: Implications for Customer Experience Management2012 · 82 citations
Effect of Ad-Irrelevant Distance Cues on Persuasiveness of Message Framing2014 · 36 citations
Boomerang effect of incentive reminders during shopping trips2019 · 14 citations
Construal‐level Mindsets Enhance Behavioral Persistence in Response to Incentive Valence2017 · 11 citations
Asymmetries in the Impact of Action and Inaction Regret: When and Why do They Occur?2012 · 0 citations

Works

7 shown

Boomerang effect of incentive reminders during shopping trips

Journal of Consumer Marketing·2019·3 authors

14citations

N4. Induction of Construal-Level Mindset Via Surprise and the Follow-Up Effect on Consumer Evaluations and Judgments

ACR North American Advances·2018·2 authors

0citations

Induction of Construal-Level Mindset via Experience of Surprise: An Abstract

Developments in marketing science: proceedings of the Academy of Marketing Science·2018·2 authors·other

0citations

Construal‐level Mindsets Enhance Behavioral Persistence in Response to Incentive Valence

Journal of Behavioral Decision Making·2017·2 authors

11citations

Effect of Ad-Irrelevant Distance Cues on Persuasiveness of Message Framing

Journal of Advertising·2014·2 authors

36citations

The Language of Marketplace Rituals: Implications for Customer Experience Management

Journal of Retailing·2012·3 authors

82citations

Asymmetries in the Impact of Action and Inaction Regret: When and Why do They Occur?

Rare & Special e-Zone (The Hong Kong University of Science and Technology)·2012·2 authors·other

0citations