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Maureen W. Everett · Study

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Maureen W. Everett

3 works· latest 2002· 1 institutionscluster: provisional

h-index3

i103

Citations256

Works here3

95

99

02

Most cited in this library

Influences of Sensation Seeking, Message Sensation Value, and Program Context on Effectiveness of Anticocaine Public Service Announcements1995 · 133 citations
Perceived Message Sensation Value (PMSV) and the Dimensions and Validation of a PMSV Scale2002 · 112 citations
An Interdisciplinary Team Teaching Model: A Web-Based Project Approach for Teaching Integrated Marketing Communication1999 · 11 citations

Works

3 shown

Perceived Message Sensation Value (PMSV) and the Dimensions and Validation of a PMSV Scale

Health Communication·2002·5 authors

112citations

An Interdisciplinary Team Teaching Model: A Web-Based Project Approach for Teaching Integrated Marketing Communication

Journal of Advertising Education·1999·3 authors

11citations

Influences of Sensation Seeking, Message Sensation Value, and Program Context on Effectiveness of Anticocaine Public Service Announcements

Health Communication·1995·2 authors

133citations