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Todd A. Morgan · Study
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Author
Todd A. Morgan
16 works
· latest 2024
· 5 institutions
cluster: provisional
ORCID 0000-0001-6333-4698
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Most cited in this library
SME response to major exogenous shocks: The bright and dark sides of business model pivoting
2020 · 183 citations
The dark side of the entrepreneurial orientation and market orientation interplay: A new product development perspective
2014 · 130 citations
Customer participation and new product performance: Towards the understanding of the mechanisms and key contingencies
2018 · 129 citations
The joint impact of entrepreneurial orientation and market orientation in new product development: Studying firm and environmental contingencies
2019 · 118 citations
The relationship between coopetition strategies and company performance under different levels of competitive intensity, market dynamism, and technological turbulence
2024 · 72 citations
Works
16 shown
The relationship between coopetition strategies and company performance under different levels of competitive intensity, market dynamism, and technological turbulence
Industrial Marketing Management
·
2024
·
3 authors
·
Open access
72
citations
Customer participation in manufacturing firms’ new service development: the moderating role of CRM technology
Journal of Business and Industrial Marketing
·
2023
·
3 authors
16
citations
Entrepreneurial orientation and new product performance in SMEs: The mediating role of customer participation
Journal of Business Research
·
2023
·
2 authors
38
citations
Local context and post‐crisis social venture creation
Strategic Entrepreneurship Journal
·
2022
·
4 authors
·
Open access
24
citations
Is a reputation for misconduct harmful? Evidence from corporate venture capital
Journal of Business Research
·
2021
·
4 authors
39
citations
Strategic change and innovation reputation: Opening up the innovation process
Journal of Business Research
·
2021
·
3 authors
34
citations
SME response to major exogenous shocks: The bright and dark sides of business model pivoting
International Small Business Journal Researching Entrepreneurship
·
2020
·
4 authors
·
Open access
183
citations
Integrating sustainability into new product development: The role of organizational leadership and culture
Journal of Small Business Strategy
·
2020
·
3 authors
·
Open access
36
citations
The joint impact of entrepreneurial orientation and market orientation in new product development: Studying firm and environmental contingencies
Journal of Business Research
·
2019
·
2 authors
118
citations
New service development by manufacturing firms: Effects of customer participation under environmental contingencies
Journal of Business Research
·
2019
·
3 authors
·
Open access
61
citations
The role of customer participation in building new product development speed capabilities in turbulent environments
International Entrepreneurship and Management Journal
·
2018
·
4 authors
49
citations
Investigating the Moderating Effects of Perceived Technological Change on Sales Force Acceptance
Journal of Business-to-Business Marketing
·
2018
·
2 authors
18
citations
Customer participation and new product performance: Towards the understanding of the mechanisms and key contingencies
Research Policy
·
2018
·
3 authors
129
citations
Antecedents of corporate entrepreneurship in Iran: the role of strategic orientation and opportunity recognition
Journal of Small Business & Entrepreneurship
·
2016
·
4 authors
31
citations
Entrepreneurial orientation, firm market power and opportunism in networks
Journal of Business and Industrial Marketing
·
2016
·
3 authors
41
citations
The dark side of the entrepreneurial orientation and market orientation interplay: A new product development perspective
International Small Business Journal Researching Entrepreneurship
·
2014
·
4 authors
130
citations