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Ranjit Voola · Study
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Author
Ranjit Voola
21 works
· latest 2024
· 1 institutions
cluster: provisional
ORCID 0000-0002-7016-5228
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Most cited in this library
Customer engagement behaviours in social media: capturing innovation opportunities
2018 · 344 citations
Enhancing brand relationship performance through customer participation and value creation in social media brand communities
2018 · 211 citations
Convergence of business, innovation, and sustainability at the tipping point of the sustainable development goals
2023 · 208 citations
Integrating the Development of Graduate Attributes Through Constructive Alignment
2008 · 206 citations
Feel the VIBE: Examining value-in-the-brand-page-experience and its impact on satisfaction and customer engagement behaviours in mobile social media
2017 · 176 citations
Works
21 shown
Can marketing reduce inequality? Evidence from marketing science
Journal of Business Research
·
2024
·
4 authors
·
Open access
17
citations
Convergence of business, innovation, and sustainability at the tipping point of the sustainable development goals
Journal of Business Research
·
2023
·
5 authors
·
Open access
208
citations
Re-imagining Marketing Scholarship in the era of the UN Sustainable Development Goals
Australasian Marketing Journal (AMJ)
·
2022
·
6 authors
·
editorial
·
Open access
47
citations
How are consumer behavior and marketing strategy researchers incorporating the SDGs? A review and opportunities for future research
Australasian Marketing Journal (AMJ)
·
2022
·
5 authors
·
Open access
60
citations
B2B marketing scholarship and the UN sustainable development goals (SDGs): A systematic literature review
Industrial Marketing Management
·
2021
·
5 authors
·
review
97
citations
Social inclusion of migrant workers in a pandemic: employing consumer vulnerability lens to internal Indian migrant experience
Equality Diversity and Inclusion An International Journal
·
2021
·
3 authors
3
citations
Exploring Subsistence Marketplaces Through a Feminist Perspective
Australasian Marketing Journal (AMJ)
·
2021
·
2 authors
6
citations
The Role of Hybrid Organizations in Scaling Social Innovations in Bottom‐of‐the‐Pyramid Markets: Insights from Microfinance in India
Journal of Product Innovation Management
·
2019
·
4 authors
·
Open access
53
citations
Developing Sustainable Strategies at the Base of the Pyramid
Accounting, finance, sustainability, governance & fraud
·
2019
·
2 authors
·
chapter
4
citations
Developing Capabilities and Freedoms at the Base of the Pyramid
Emerald Group Publishing Limited eBooks
·
2018
·
2 authors
·
chapter
3
citations
Enhancing brand relationship performance through customer participation and value creation in social media brand communities
Journal of Retailing and Consumer Services
·
2018
·
4 authors
211
citations
Customer engagement behaviours in social media: capturing innovation opportunities
Journal of Services Marketing
·
2018
·
4 authors
344
citations
Feel the VIBE: Examining value-in-the-brand-page-experience and its impact on satisfaction and customer engagement behaviours in mobile social media
Journal of Retailing and Consumer Services
·
2017
·
3 authors
176
citations
Cross-national variation in consumers' retail channel selection in a multichannel environment: Evidence from Asia-Pacific countries
Journal of Business Research
·
2017
·
4 authors
62
citations
The dynamic capability of ambidexterity in hypercompetition: qualitative insights
Journal of Strategic Marketing
·
2014
·
3 authors
63
citations
Knowledge integration and competitiveness: a longitudinal study of an industry cluster
Journal of Knowledge Management
·
2013
·
2 authors
74
citations
The Effects of Market Orientation, Technological Opportunism, and E-Business Adoption on Performance: A Moderated Mediation Analysis
Australasian Marketing Journal (AMJ)
·
2012
·
4 authors
105
citations
Explications of political market orientation and political brand orientation using the resource-based view of the political party
Journal of Marketing Management
·
2010
·
2 authors
·
Open access
76
citations
Implementing competitive strategies: the role of responsive and proactive market orientations
European Journal of Marketing
·
2010
·
2 authors
·
Open access
163
citations
Integrating the Development of Graduate Attributes Through Constructive Alignment
Journal of Marketing Education
·
2008
·
2 authors
206
citations
Strategic alliances and knowledge sharing: synergies or silos?
Journal of Knowledge Management
·
2007
·
2 authors
45
citations