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Paula J. Haynes

13 works· latest 2010· 1 institutionscluster: provisional

h-index12

i1012

Citations623

Works here13

Most cited in this library

Consumer Responses to Christian Religious Symbols in Advertising2010 · 114 citations
Marketing Orientation in SMEs: Effects of the Internal Environment2001 · 83 citations
Small and mid‐sized businesses and Internet use: unrealized potential?1998 · 75 citations
Hating to Wait: Managing the Final Service Encounter1990 · 74 citations
An Exploratory Investigation of Entrepreneurial Marketing in Smes: The Influence of the Owner/operator2008 · 71 citations

Works

13 shown

Consumer Responses to Christian Religious Symbols in Advertising

Journal of Advertising·2010·3 authors

114citations

An Exploratory Investigation of Entrepreneurial Marketing in Smes: The Influence of the Owner/operator

Journal of business & entrepreneurship·2008·3 authors

71citations

Paths to Profitability in Owner-Operated Firms: The Role of Entrepreneurial Marketing

Journal of business & entrepreneurship·2006·3 authors

25citations

Differences among entrepreneurs

International Journal of Entrepreneurial Behaviour & Research·2003·1 author

42citations

Marketing orientation in SMEs: Effects of the internal environment

New England journal of entrepreneurship·2003·3 authors·Open access

39citations

Marketing Orientation in SMEs: Effects of the Internal Environment

Journal of Research in Marketing and Entrepreneurship·2001·3 authors

83citations

Small and mid‐sized businesses and Internet use: unrealized potential?

Internet Research·1998·3 authors

75citations

Project-Focused Library Instruction in Business Strategy Courses

Journal of Education for Business·1993·3 authors

8citations

Are You Really Listening?

Journal of Managerial Psychology·1992·2 authors

32citations

Financial Service Strategies: Neglected Niches

International Journal of Bank Marketing·1992·3 authors

22citations

An Investigation of Comparative Price Advertising in Newspapers

Current Issues and Research in Advertising·1991·2 authors

20citations

An Ethical Framework for Purchasing Decisions

Management Decision·1991·2 authors

18citations

Hating to Wait: Managing the Final Service Encounter

Journal of Services Marketing·1990·1 author

74citations