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Anshu Suri · Study

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Anshu Suri

4 works· latest 2024· 2 institutionscluster: provisionalORCID 0000-0003-1301-8595

h-index4

i104

Citations478

Works here4

19

23

24

Most cited in this library

A systematic review of brand transgression, service failure recovery and product-harm crisis: integration and guiding insights2019 · 383 citations
I Can Forgive You, But I Can’t Forgive the Firm: An Examination of Service Failures in the Sharing Economy2019 · 63 citations
Brand warmth elicits feedback, not complaints2024 · 21 citations
The greenguard effect: When and why consumers react less negatively following green product failures2023 · 11 citations

Works

4 shown

Brand warmth elicits feedback, not complaints

Journal of the Academy of Marketing Science·2024·3 authors·Open access

21citations

The greenguard effect: When and why consumers react less negatively following green product failures

Journal of the Academy of Marketing Science·2023·3 authors

11citations

I Can Forgive You, But I Can’t Forgive the Firm: An Examination of Service Failures in the Sharing Economy

The Journal of Marketing Theory and Practice·2019·3 authors

63citations

A systematic review of brand transgression, service failure recovery and product-harm crisis: integration and guiding insights

Journal of the Academy of Marketing Science·2019·3 authors·review

383citations