Home/Author

Christina Kuehnl

13 works· latest 2024· 3 institutionscluster: provisionalORCID 0009-0009-8649-6265

h-index13

i1013

Citations2,618

Works here13

Most cited in this library

Customer experience management: toward implementing an evolving marketing concept2015 · 1,039 citations
New Product Design: Concept, Measurement, and Consequences2015 · 495 citations
Effective customer journey design: consumers’ conception, measurement, and consequences2019 · 321 citations
Digital business capability: its impact on firm and customer performance2021 · 213 citations
Social influence on salespeople’s adoption of sales technology: a multilevel analysis2009 · 154 citations

Works

13 shown

Empathy at the heart of customer experience: A holistic framework for understanding and enhancing consumer empathy through the lens of customer experience

Psychology and Marketing·2024·2 authors·Open access

31citations

Personalized touchpoints and customer experience: A conceptual synthesis

Journal of Business Research·2024·3 authors·Open access

61citations

Improving the effectiveness of personalized recommendations through attributional cues

Psychology and Marketing·2023·2 authors·Open access

14citations

Digital business capability: its impact on firm and customer performance

Journal of the Academy of Marketing Science·2021·3 authors

213citations

Feel the Music! Exploring the Cross-modal Correspondence between Music and Haptic Perceptions of Softness

Journal of Retailing·2019·2 authors

71citations

Effective customer journey design: consumers’ conception, measurement, and consequences

Journal of the Academy of Marketing Science·2019·3 authors·Open access

321citations

Don't ignore the floor: Exploring multisensory atmospheric congruence between music and flooring in a retail environment

Psychology and Marketing·2017·2 authors

72citations

Toward a Differentiated Understanding of the Value‐Creation Chain

British Journal of Management·2016·4 authors·Open access

15citations

Customer experience management: toward implementing an evolving marketing concept

Journal of the Academy of Marketing Science·2015·3 authors

1,039citations

New Product Design: Concept, Measurement, and Consequences

Journal of Marketing·2015·2 authors

495citations

Is the more always better? A comparative study of internal and external integration practices in new product and new service development

Journal of Business Research·2013·2 authors

93citations

Same sound, same preference? Investigating sound symbolism effects in international brand names

International Journal of Research in Marketing·2013·2 authors

39citations

Social influence on salespeople’s adoption of sales technology: a multilevel analysis

Journal of the Academy of Marketing Science·2009·3 authors

154citations