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Vivian Pontes · Study
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Vivian Pontes
2 works
· latest 2021
· 1 institutions
cluster: provisional
ORCID 0000-0002-4137-7571
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Most cited in this library
Spillover effects of competitive rivalry on brand extensions
2021 · 19 citations
The Role of Team Identification on the Sponsorship Articulation–Fit Relationship
2020 · 15 citations
Works
2 shown
Spillover effects of competitive rivalry on brand extensions
Journal of Brand Management
·
2021
·
2 authors
19
citations
The Role of Team Identification on the Sponsorship Articulation–Fit Relationship
Journal of Sport Management
·
2020
·
4 authors
15
citations