SZodixStudyAcademic Library

Shelves Open access

Study · an open academic library·Metadata from OpenAlex (CC0)·Shelves·OpenAlex metadata, de-duplicated

Barbara Miller Gaither · Study

Home/Author

Barbara Miller Gaither

7 works· latest 2019· 1 institutionscluster: provisionalORCID 0000-0001-9905-2801

h-index7

i107

Citations366

Works here7

16

17

18

19

Most cited in this library

Corporate Social Advocacy as Public Interest Communications: Exploring Perceptions of Corporate Involvement in Controversial Social-Political Issues2019 · 131 citations
Examining the Case of DICK’s Sporting Goods: Realignment of Stakeholders through Corporate Social Advocacy2018 · 64 citations
Delineating CSR and social change: Querying corporations as actors for social good2018 · 47 citations
Redefining fit: examining CSR company-issue fit in stigmatized industries2018 · 46 citations
Perceived motivations for corporate social responsibility initiatives in socially stigmatized industries2017 · 35 citations

Works

7 shown

Corporate Social Advocacy as Public Interest Communications: Exploring Perceptions of Corporate Involvement in Controversial Social-Political Issues

The Journal of Public Interest Communications·2019·3 authors·Open access

131citations

Examining the Case of DICK’s Sporting Goods: Realignment of Stakeholders through Corporate Social Advocacy

The Journal of Public Interest Communications·2018·2 authors·Open access

64citations

Redefining fit: examining CSR company-issue fit in stigmatized industries

Journal of Brand Management·2018·2 authors

46citations

Delineating CSR and social change: Querying corporations as actors for social good

Public Relations Inquiry·2018·3 authors

47citations

Perceived motivations for corporate social responsibility initiatives in socially stigmatized industries

Public Relations Review·2017·2 authors

35citations

Campaign and corporate goals in conflict: Exploring company-issue congruence through a content analysis of Coca-Cola’s twitter feed

Public Relations Review·2016·2 authors

18citations

Examining Public Response to Corporate Social Initiative Types

Social Marketing Quarterly·2016·2 authors

25citations