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Jim Saker · Study
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Author
Jim Saker
11 works
· latest 2012
· 1 institutions
cluster: provisional
ORCID 0000-0002-2762-0491
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Citations
244
Works here
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12
Most cited in this library
Business‐to‐business marketing
2004 · 52 citations
DEVELOPING MARKETING STRATEGY IN THE NOT‐FOR‐PROFIT SECTOR
1992 · 30 citations
Developing buyer-supplier relationships in the automobile industry A study of Jaguar and Nippondenso
1997 · 29 citations
Information technology: changing the face of automotive retailing?
2004 · 24 citations
The Two Faces of Playfulness: A New Tool to Select Potentially Successful Sales Reps
2005 · 23 citations
Works
11 shown
Computer assisted sales processes in automotive retailing
International Journal of Retail & Distribution Management
·
2012
·
2 authors
7
citations
Familiarity, expertise and involvement: key consumer segmentation factors
Journal of Consumer Marketing
·
2008
·
4 authors
22
citations
The Two Faces of Playfulness: A New Tool to Select Potentially Successful Sales Reps
Journal of Personal Selling and Sales Management
·
2005
·
3 authors
·
Open access
23
citations
Business‐to‐business marketing
Marketing Intelligence & Planning
·
2004
·
2 authors
52
citations
Information technology: changing the face of automotive retailing?
International Journal of Retail & Distribution Management
·
2004
·
2 authors
24
citations
DEVELOPING APPROPRIATE MEASURES OF NEW PRODUCT DEVELOPMENT: A CONTINGENCY-BASED APPROACH
International Journal of Innovation Management
·
2001
·
3 authors
15
citations
Developing 'appropriate' marketing within the public leisure and library sectors: a comparative study
Managing Leisure
·
1998
·
3 authors
12
citations
Developing buyer-supplier relationships in the automobile industry A study of Jaguar and Nippondenso
European Journal of Purchasing & Supply Management
·
1997
·
3 authors
29
citations
Marketing development in the public library sector: an empirical analysis
Journal of Information Science
·
1995
·
3 authors
·
Open access
15
citations
DEVELOPING MARKETING STRATEGY IN THE NOT‐FOR‐PROFIT SECTOR
Library Management
·
1992
·
2 authors
30
citations
Comment
Journal of Marketing Management
·
1992
·
2 authors
15
citations