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M. Wayne DeLozier · Study

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M. Wayne DeLozier

2 works· latest 1976cluster: provisional

h-index2

i102

Citations74

Works here2

76

Most cited in this library

The Marketing Communications Process1976 · 62 citations
marketing communications process1976 · 12 citations

Works

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The Marketing Communications Process

Journal of Marketing Research·1976·2 authors

62citations

marketing communications process

·1976·1 author

12citations