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Jo Royle · Study
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Author
Jo Royle
5 works
· latest 2013
· 1 institutions
cluster: provisional
ORCID 0000-0001-8596-4500
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Citations
382
Works here
5
99
07
13
Most cited in this library
The digital marketing skills gap: Developing a Digital Marketer Model for the communication industries
2013 · 274 citations
Examining chain bookshops in the context of “third place”
2013 · 37 citations
Bookselling Online: An Examination of Consumer Behaviour Patterns
2013 · 25 citations
Publishing in international journals
2007 · 24 citations
The use of branding by trade publishers: An investigation into marketing the book as a brand name product
1999 · 22 citations
Works
5 shown
The digital marketing skills gap: Developing a Digital Marketer Model for the communication industries
International Journal of Information Management
·
2013
·
2 authors
·
Open access
274
citations
Bookselling Online: An Examination of Consumer Behaviour Patterns
Publishing Research Quarterly
·
2013
·
2 authors
·
Open access
25
citations
Examining chain bookshops in the context of “third place”
International Journal of Retail & Distribution Management
·
2013
·
2 authors
·
Open access
37
citations
Publishing in international journals
Scientometrics
·
2007
·
3 authors
24
citations
The use of branding by trade publishers: An investigation into marketing the book as a brand name product
Publishing Research Quarterly
·
1999
·
3 authors
22
citations