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Alan J. Brokaw · Study

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Alan J. Brokaw

2 works· latest 2009cluster: provisional

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i101

Citations25

Works here2

78

09

Most cited in this library

“Positioning” a Company as a Preferred Customer1978 · 25 citations
An exploratory examination of consumer behavior and the fear of rare events2009 · 0 citations

Works

2 shown

An exploratory examination of consumer behavior and the fear of rare events

Digital Commons - Michigan Tech (Michigan Technological University)·2009·3 authors·Open access

0citations

“Positioning” a Company as a Preferred Customer

Journal of Purchasing and Materials Management·1978·2 authors

25citations