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Nimish Gandhi · Study

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Nimish Gandhi

4 works· latest 1996· 1 institutionscluster: provisional

h-index4

i102

Citations78

Works here4

92

93

96

Most cited in this library

Service Advertising: a Framework to its Effectiveness1992 · 51 citations
Expert Systems in Marketing: Guidelines for Development1992 · 18 citations
Marketing Information Systems: Initiating a Dialogue for Cross-Disciplinary Courses1996 · 5 citations
Microcomputers versus Mainframes: Use among Logistics and Marketing Professionals1993 · 4 citations

Works

4 shown

Marketing Information Systems: Initiating a Dialogue for Cross-Disciplinary Courses

Marketing Education Review·1996·2 authors

5citations

Microcomputers versus Mainframes: Use among Logistics and Marketing Professionals

International Journal of Physical Distribution & Logistics Management·1993·2 authors

4citations

Service Advertising: a Framework to its Effectiveness

Journal of Services Marketing·1992·2 authors

51citations

Expert Systems in Marketing: Guidelines for Development

Journal of the Academy of Marketing Science·1992·2 authors

18citations