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Jaqueline Pels · Study
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Author
Jaqueline Pels
35 works
· latest 2025
· 3 institutions
cluster: provisional
ORCID 0000-0001-7666-9657
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27
Citations
2,435
Works here
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Most cited in this library
A Brief Review of Systems Theories and Their Managerial Applications
2010 · 471 citations
Global Encyclopedia of Public Administration, Public Policy, and Governance
2016 · 256 citations
The role of shared intentions in the emergence of service ecosystems
2016 · 193 citations
Theorizing about the service dominant logic: The bridging role of middle range theory
2011 · 192 citations
A holistic market conceptualization
2014 · 154 citations
Works
35 shown
REIMAGINING MARKET INCLUSION: THE ROLE OF INTERMEDIARIES IN BRIDGING THE HABITUS GAP
MIT LIFT Lab Research Fest - South America
·
2025
·
1 author
·
other
0
citations
A Market Void: Are We Missing a Market Actor? Insights from JUNTOS’s Action-Research Case
Springer eBooks
·
2025
·
1 author
·
chapter
0
citations
Democratizing the access to formal markets
Routledge eBooks
·
2022
·
1 author
·
chapter
0
citations
Serving the invisible poor: Segmenting the market
Journal of Global Marketing
·
2021
·
2 authors
21
citations
Designing Solutions for the Low Income Consumer Markets: Four Schools of Thought
Emerald Group Publishing Limited eBooks
·
2018
·
2 authors
·
chapter
2
citations
Shaping service ecosystems: exploring the dark side of agency
Journal of service management
·
2018
·
6 authors
115
citations
A4A relationships
Journal of Service Theory and Practice
·
2017
·
5 authors
·
Open access
65
citations
Market resource gaps
Marketing Theory
·
2017
·
2 authors
18
citations
Business models to serve low-income consumers in emerging markets
Marketing Theory
·
2017
·
2 authors
77
citations
The role of shared intentions in the emergence of service ecosystems
Journal of Business Research
·
2016
·
4 authors
·
Open access
193
citations
Global Encyclopedia of Public Administration, Public Policy, and Governance
Springer eBooks
·
2016
·
4 authors
·
book
256
citations
Marketization and its limits
DECISION
·
2015
·
2 authors
18
citations
Business model innovation
International Journal of Pharmaceutical and Healthcare Marketing
·
2015
·
2 authors
36
citations
The contribution of VSA and SDL perspectives to strategic thinking in emerging economies
Managing Service Quality
·
2014
·
5 authors
39
citations
A new perspective on market dynamics
Marketing Theory
·
2014
·
8 authors
137
citations
A holistic market conceptualization
Journal of the Academy of Marketing Science
·
2014
·
3 authors
154
citations
Customer-Centricity in Emerging Markets: 4A’s and Value Co-Creation
UST Research Online (University of St. Thomas - Minnesota)
·
2013
·
2 authors
·
Open access
5
citations
Characterizing Emerging Markets
Organizations and Markets in Emerging Economies
·
2012
·
2 authors
·
Open access
26
citations
An Introduction to the Viable Systems Approach and its Contribution to Marketing
RePEc: Research Papers in Economics
·
2012
·
4 authors
·
Open access
124
citations
Value co-creation: using a viable systems approach to draw implications from organizational theories
MERCATI & COMPETITIVITÀ
·
2012
·
3 authors
·
Open access
22
citations
The Service Dominant Logic: A Conceptual Foundation to Address the Underserved
International Journal of Rural Management
·
2012
·
1 author
6
citations
Sustainable Development of Markets and Marketing Systems in a Globalized World
Journal of Macromarketing
·
2012
·
5 authors
0
citations
Theorizing about the service dominant logic: The bridging role of middle range theory
Marketing Theory
·
2011
·
3 authors
192
citations
The Marketing Theory or Theories into Marketing? Plurality of Research Traditions and Paradigms
SAGE Publications Ltd eBooks
·
2011
·
3 authors
·
chapter
22
citations
Theorical Underpinning to Successful Value Co-Creation
SSRN Electronic Journal
·
2011
·
3 authors
·
preprint
·
Open access
11
citations
A Brief Review of Systems Theories and Their Managerial Applications
Service Science
·
2010
·
3 authors
·
Open access
471
citations
Do we really understand business marketing? Getting beyond the RM and BM matrimony
Journal of Business and Industrial Marketing
·
2009
·
3 authors
57
citations
Business‐to‐business marketing practices in West Africa, Argentina and the United States
Journal of Business and Industrial Marketing
·
2008
·
3 authors
30
citations
Marketing Practice and Market Orientation: An Exploratory International Study
Journal of Euromarketing
·
2005
·
2 authors
9
citations
Benchmarking business‐to‐business marketing practices in emerging and developed economies: Argentina compared to the USA and New Zealand
Journal of Business and Industrial Marketing
·
2004
·
3 authors
40
citations
Profiling Marketing Practice in an Emerging Economy
Journal of Global Marketing
·
2004
·
2 authors
27
citations
Buyer-Seller Exchange Situations
Journal of Relationship Marketing
·
2002
·
2 authors
17
citations
Integrating Transactional and Relational Marketing Exchange: A Pluralistic Perspective
The Journal of Marketing Theory and Practice
·
2000
·
3 authors
86
citations
Exchange relationships in consumer markets?
European Journal of Marketing
·
1999
·
1 author
·
Open access
105
citations
Identification and Management of Key Clients
European Journal of Marketing
·
1992
·
1 author
54
citations