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Rocío Rodríguez · Study
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Author
Rocío Rodríguez
9 works
· latest 2022
· 2 institutions
cluster: provisional
ORCID 0000-0002-8881-0272
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Most cited in this library
The influence of sales force technology use on outcome performance
2015 · 83 citations
Digitalization process of complex B2B sales processes – Enablers and obstacles
2020 · 68 citations
Are mobile devices a blessing or a curse? Effects of mobile technology use on salesperson role stress and job satisfaction
2018 · 68 citations
The mediating role of organizational complexity between enterprise resource planning and business model innovation
2019 · 61 citations
Enterprise resource planning and business model innovation: process, evolution and outcome
2019 · 41 citations
Works
9 shown
The role of ERP in business model innovation: Impetus or impediment
Digital Business
·
2022
·
4 authors
·
Open access
33
citations
Assessing the future direction of sustainable development in public hospitals: Time-horizon, path and action
Health Policy
·
2020
·
3 authors
26
citations
Digitalization process of complex B2B sales processes – Enablers and obstacles
Technology in Society
·
2020
·
3 authors
68
citations
Sustainability trends in public hospitals: Efforts and priorities
Evaluation and Program Planning
·
2019
·
3 authors
·
Open access
38
citations
The mediating role of organizational complexity between enterprise resource planning and business model innovation
Industrial Marketing Management
·
2019
·
3 authors
61
citations
Enterprise resource planning and business model innovation: process, evolution and outcome
European Journal of Innovation Management
·
2019
·
3 authors
·
Open access
41
citations
Future direction of sustainable development in private hospitals: general similarities and specific differences
Journal of Business and Industrial Marketing
·
2019
·
3 authors
29
citations
Are mobile devices a blessing or a curse? Effects of mobile technology use on salesperson role stress and job satisfaction
Journal of Business and Industrial Marketing
·
2018
·
3 authors
68
citations
The influence of sales force technology use on outcome performance
Journal of Business and Industrial Marketing
·
2015
·
2 authors
83
citations