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Javier Oubiña Barbolla · Study

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Javier Oubiña Barbolla

10 works· latest 2015· 1 institutionscluster: provisionalORCID 0000-0002-8168-0284

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Citations442

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Most cited in this library

Brand awareness–Brand quality inference and consumer’s risk perception in store brands of food products2013 · 139 citations
Expert quality evaluation and price of store vs. manufacturer brands: An analysis of the Spanish mass market2008 · 73 citations
The relative importance of brand‐packaging, price and taste in affecting brand preferences2011 · 52 citations
Consumer identification with store brands: Differences between consumers according to their brand loyalty2014 · 45 citations
Strategic management of store brands: an analysis from the manufacturer's perspective2006 · 39 citations

Works

10 shown

Understanding brand loyalty of the store brand’s customer base

Journal of Product & Brand Management·2015·3 authors

26citations

Consumer identification with store brands: Differences between consumers according to their brand loyalty

BRQ Business Research Quarterly·2014·3 authors·Open access

45citations

Brand awareness–Brand quality inference and consumer’s risk perception in store brands of food products

Food Quality and Preference·2013·3 authors

139citations

The relative importance of brand‐packaging, price and taste in affecting brand preferences

British Food Journal·2011·3 authors

52citations

Expert quality evaluation and price of store vs. manufacturer brands: An analysis of the Spanish mass market

Journal of Retailing and Consumer Services·2008·2 authors

73citations

Effect of strategy, structure and performance variables on store brand market share

Journal of Marketing Management·2007·3 authors

18citations

Strategic management of store brands: an analysis from the manufacturer's perspective

International Journal of Retail & Distribution Management·2006·3 authors

39citations

Relationships of retail brand manufacturers with retailers

The International Review of Retail Distribution and Consumer Research·2006·3 authors

21citations

Influencia de las marcas de distribuidor en las relaciones fabricante-distribuidor

Distribución y consumo·2000·3 authors

15citations

Concentración y competencia en la distribución minorista en España

Información Comercial Española, ICE: Revista de economía·1999·4 authors

14citations