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Study · an open academic library·Metadata from OpenAlex (CC0)·Shelves·OpenAlex metadata, de-duplicated

Shaun McQuitty · Study

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Shaun McQuitty

14 works· latest 2022· 3 institutionscluster: provisional

h-index14

i1014

Citations1,948

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Most cited in this library

Statistical power and structural equation models in business research2003 · 382 citations
Service providers and customers: social exchange theory and service loyalty2005 · 281 citations
Attitudes and Emotions as Determinants of Nostalgia Purchases: An Application of Social Identity Theory2007 · 253 citations
Digital marketing adoption and success for small businesses2019 · 218 citations
Understanding the do-it-yourself consumer: DIY motivations and outcomes2011 · 216 citations

Works

14 shown

The role of affinity for prosumption experiences and values

Journal of Consumer Behaviour·2022·3 authors

18citations

Digital marketing adoption and success for small businesses

Journal of Research in Interactive Marketing·2019·3 authors

218citations

Structural Equation Modeling: A Practical Introduction

Journal of African Business·2013·2 authors

65citations

Offensive versus defensive marketing: What is the optimal spending allocation?

International Journal of Research in Marketing·2012·3 authors·Open access

31citations

Understanding the do-it-yourself consumer: DIY motivations and outcomes

AMS Review·2011·2 authors

216citations

Emotional Information Management and Responses to Emotional Appeals

Journal of Advertising·2011·3 authors

102citations

A model of consumer financial numeracy

International Journal of Bank Marketing·2009·2 authors

82citations

Exploring Determinants and Effects of Shared Responsibility in Service Exchanges

The Journal of Marketing Theory and Practice·2009·3 authors

56citations

Attitudes and Emotions as Determinants of Nostalgia Purchases: An Application of Social Identity Theory

The Journal of Marketing Theory and Practice·2007·2 authors

253citations

Service providers and customers: social exchange theory and service loyalty

Journal of Services Marketing·2005·2 authors

281citations

Statistical power and structural equation models in business research

Journal of Business Research·2003·1 author

382citations

Exchange-Specific Self-Disclosure, Social Self-Disclosure, and Personal Selling

The Journal of Marketing Theory and Practice·2001·2 authors

69citations

Systematically Varying Consumer Satisfaction and its Implications for Product Choice

·2000·3 authors

140citations

Residents' acceptance and use of a mega-multi-mall: West Edmonton Mall evidence

International Journal of Research in Marketing·1994·2 authors

35citations