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Roxana-Denisa G. STOENESCU · Study
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Roxana-Denisa G. STOENESCU
2 works
· latest 2016
· 1 institutions
cluster: provisional
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77
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Most cited in this library
Country-of-Origin Effects on Perceived Brand Positioning
2015 · 69 citations
The Impact of Country-of-Origin on Brand Positioning for Luxury Goods
2016 · 8 citations
Works
2 shown
The Impact of Country-of-Origin on Brand Positioning for Luxury Goods
Eurasian studies in business and economics
·
2016
·
3 authors
·
chapter
8
citations
Country-of-Origin Effects on Perceived Brand Positioning
Procedia Economics and Finance
·
2015
·
3 authors
·
Open access
69
citations