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Lionel Sitz · Study
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Author
Lionel Sitz
6 works
· latest 2012
· 1 institutions
cluster: provisional
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6
Citations
193
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Most cited in this library
Embodied ethnicity: the ethnic affiliation grounded in the body
2011 · 58 citations
Le sentiment régional comme levier d’action marketing
2010 · 46 citations
Légitimité et authenticité des affiliations ethniques: le cas du régionalisme
2012 · 34 citations
Maximising sponsorship opportunities: a brand model approach
2011 · 21 citations
Legiticimacy and Authenticity of Ethnic Affiliations: The Case of Regionalism
2012 · 17 citations
Works
6 shown
Légitimité et authenticité des affiliations ethniques: le cas du régionalisme
Recherche et Applications en Marketing (French Edition)
·
2012
·
3 authors
34
citations
Legiticimacy and Authenticity of Ethnic Affiliations: The Case of Regionalism
Recherche et Applications en Marketing (English Edition)
·
2012
·
3 authors
17
citations
Embodied ethnicity: the ethnic affiliation grounded in the body
Consumption Markets & Culture
·
2011
·
3 authors
58
citations
Maximising sponsorship opportunities: a brand model approach
Journal of Product & Brand Management
·
2011
·
2 authors
21
citations
Le sentiment régional comme levier d’action marketing
Décisions Marketing
·
2010
·
3 authors
46
citations
Les mondes de marques : l'exemple du monde Apple
Décisions Marketing
·
2008
·
1 author
17
citations