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María Pilar Martínez‐Ruiz · Study
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Author
María Pilar Martínez‐Ruiz
33 works
· latest 2023
· 2 institutions
cluster: provisional
ORCID 0000-0002-5890-5174
Works
33 shown
Putting the customer at the center: does store managers' ethical leadership make a difference in authentic customer orientation?
Academia Revista Latinoamericana de Administración
·
2023
·
4 authors
·
Open access
22
citations
Exploring the knowledge structure of the relationship between value co-creation and customer satisfaction
Management Decision
·
2022
·
4 authors
20
citations
Studying the impact of food values, subjective norm and brand love on behavioral loyalty
Journal of Retailing and Consumer Services
·
2021
·
3 authors
·
Open access
71
citations
Social media interactions and brand luxuriousness: the role of materialism
Journal of Consumer Marketing
·
2021
·
2 authors
·
Open access
16
citations
Testing Model of Purchase Intention for Fast Food in Mexico: How do Consumers React to Food Values, Positive Anticipated Emotions, Attitude toward the Brand, and Attitude toward Eating Hamburgers?
Foods
·
2019
·
3 authors
·
Open access
60
citations
Identifying research topics in marketing science along the past decade: a content analysis
Scientometrics
·
2018
·
4 authors
18
citations
Store attributes leading customer satisfaction with unplanned purchases
Service Industries Journal
·
2017
·
3 authors
14
citations
The impact of retail store format on the satisfaction-loyalty link: An empirical investigation
Journal of Business Research
·
2017
·
4 authors
124
citations
Drivers, Benefits and Challenges of ICT adoption by small and medium sized en-terprises (SMEs): A Literature Review
DOAJ (DOAJ: Directory of Open Access Journals)
·
2017
·
3 authors
·
Open access
227
citations
Consumer-Brand Relationships under the Marketing 3.0 Paradigm: A Literature Review
Frontiers in Psychology
·
2017
·
3 authors
·
review
·
Open access
83
citations
Key External Influences Affecting Consumers’ Decisions Regarding Food
Frontiers in Psychology
·
2016
·
2 authors
·
Open access
37
citations
Handbook of Research on Strategic Retailing of Private Label Products in a Recovering Economy
Advances in marketing, customer relationship management, and e-services book series
·
2016
·
2 authors
·
book
16
citations
The Effects of the Value Co-Creation Process on the Consumer and the Company
RePEc: Research Papers in Economics
·
2014
·
3 authors
·
Open access
29
citations
A multidimensional analysis of the information sources construct and its relevance for destination image formation
Tourism Management
·
2014
·
4 authors
295
citations
Consumer satisfaction and loyalty in private-label food stores
British Food Journal
·
2014
·
4 authors
23
citations
What differentiates Internet shoppers from Internet surfers?
Service Industries Journal
·
2014
·
3 authors
11
citations
Influences of product attributes on sojourners' food purchase decisions
British Food Journal
·
2014
·
2 authors
22
citations
Major influences on buying decision processes by international university students. Differences by continent of origin
Appetite
·
2013
·
3 authors
19
citations
Assessing ethical behaviours in the Spanish banking and insurance industries: evidence and challenges
The International Journal of Human Resource Management
·
2012
·
3 authors
28
citations
The effects of the current economic situation on customer satisfaction and retail patronage behaviour
Total Quality Management & Business Excellence
·
2012
·
3 authors
17
citations
On the differential benchmarking of promotional efficiency with machine learning modeling (I): Principles and statistical comparison
Expert Systems with Applications
·
2012
·
5 authors
14
citations
HOW ENTREPRENEURIAL CHARACTERISTICS INFLUENCE COMPANY CREATION: A CROSS-NATIONAL STUDY OF 22 COUNTRIESTESTED WITH PANEL DATA METHODOLOGY / VERSLUMO CHARAKTERISTIKŲ ĮTAKA ĮMONĖS KŪRIMUI: STUDIJOS, ATLIKTOS 22 VALSTYBĖSE, REZULTATŲ PRISTATYMAS
Journal of Business Economics and Management
·
2011
·
3 authors
·
Open access
26
citations
Key service innovation drivers in the tourism sector: empirical evidence and managerial implications
Service Business
·
2011
·
3 authors
53
citations
Assessing the consumer's choice of purchase channel in the tourism sector
EuroMed Journal of Business
·
2011
·
2 authors
11
citations
The impact of market orientation dimensions on client cooperation in the development of new service innovations
European Journal of Marketing
·
2011
·
3 authors
56
citations
Customer satisfaction's key factors in Spanish grocery stores: Evidence from hypermarkets and supermarkets
Journal of Retailing and Consumer Services
·
2010
·
3 authors
85
citations
Retail pricing decisions and product category competitive structure
Decision Support Systems
·
2010
·
3 authors
30
citations
Factors influencing repeat visits to a destination: The influence of group composition
Tourism Management
·
2009
·
3 authors
188
citations
A Longitudinal Study to Assess the Most Influential Entrepreneurial Features on a New Firm's Growth
Journal of Small Business & Entrepreneurship
·
2009
·
2 authors
14
citations
Success Factors in New Services Performance: A Research Agenda
The Marketing Review
·
2006
·
3 authors
19
citations
Performance Measurement System (PMS) Integration into New Product Innovation: A Literature Review and Conceptual Framework
·
2006
·
3 authors
·
review
25
citations
Evaluating temporary retail price discounts using semiparametric regression
Journal of Product & Brand Management
·
2006
·
3 authors
·
Open access
24
citations
Using daily store-level data to understand price promotion effects in a semiparametric regression model
Journal of Retailing and Consumer Services
·
2005
·
4 authors
·
Open access
40
citations