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Tyler D. Hancock · Study
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Tyler D. Hancock
5 works
· latest 2023
· 2 institutions
cluster: provisional
ORCID 0000-0001-5698-3614
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Most cited in this library
Exploring relationship development with social chatbots: A mixed-method study of replika
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One size doesn’t fit all: a uses and gratifications analysis of social media platforms
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Signaling green: Investigating signals of expertise and prosocial orientation to enhance consumer trust
2020 · 49 citations
Positioning through B2B carrier signals: Understanding how service quality is communicated via websites
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Integrating technology within the sales-service ecosystem: the emergent sales techno-ecosystem
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Works
5 shown
Integrating technology within the sales-service ecosystem: the emergent sales techno-ecosystem
European Journal of Marketing
·
2023
·
6 authors
18
citations
Exploring relationship development with social chatbots: A mixed-method study of replika
Computers in Human Behavior
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2022
·
3 authors
515
citations
Signaling green: Investigating signals of expertise and prosocial orientation to enhance consumer trust
Journal of Consumer Behaviour
·
2020
·
3 authors
49
citations
One size doesn’t fit all: a uses and gratifications analysis of social media platforms
Journal of Research in Interactive Marketing
·
2020
·
3 authors
214
citations
Positioning through B2B carrier signals: Understanding how service quality is communicated via websites
Industrial Marketing Management
·
2018
·
4 authors
36
citations