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Reham Shawky Ebrahim · Study
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Author
Reham Shawky Ebrahim
3 works
· latest 2019
· 1 institutions
cluster: provisional
ORCID 0000-0003-4640-5241
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Citations
830
Works here
3
13
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19
Most cited in this library
The Role of Trust in Understanding the Impact of Social Media Marketing on Brand Equity and Brand Loyalty
2019 · 543 citations
A brand preference and repurchase intention model: the role of consumer experience
2016 · 264 citations
A study of brand preference : an experiential view
2013 · 23 citations
Works
3 shown
The Role of Trust in Understanding the Impact of Social Media Marketing on Brand Equity and Brand Loyalty
Journal of Relationship Marketing
·
2019
·
1 author
543
citations
A brand preference and repurchase intention model: the role of consumer experience
Journal of Marketing Management
·
2016
·
4 authors
·
Open access
264
citations
A study of brand preference : an experiential view
Brunel University Research Archive (BURA) (Brunel University London)
·
2013
·
1 author
·
thesis
·
Open access
23
citations