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David D. Monieson · Study

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David D. Monieson

4 works· latest 1990· 2 institutionscluster: provisional

h-index4

i104

Citations364

Works here4

81

88

90

Most cited in this library

Early Development of the Philosophy of Marketing Thought1990 · 214 citations
Intellectualization in Macromarketing: A World Disenchanted1988 · 63 citations
Historical Research in Marketing: Retrospect and Prospect1990 · 47 citations
What Constitutes Usable Knowledge in Macromarketing?1981 · 40 citations

Works

4 shown

Historical Research in Marketing: Retrospect and Prospect

Journal of the Academy of Marketing Science·1990·2 authors

47citations

Early Development of the Philosophy of Marketing Thought

Journal of Marketing·1990·2 authors

214citations

Intellectualization in Macromarketing: A World Disenchanted

Journal of Macromarketing·1988·1 author

63citations

What Constitutes Usable Knowledge in Macromarketing?

Journal of Macromarketing·1981·1 author

40citations