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Andrew V. Abela · Study
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Author
Andrew V. Abela
10 works
· latest 2013
· 2 institutions
cluster: provisional
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9
Citations
1,210
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Most cited in this library
Marketing Performance Measurement Ability and Firm Performance
2007 · 471 citations
Marketing with integrity: ethics and the service-dominant logic for marketing
2007 · 238 citations
Marketing performance measurement and firm performance
2009 · 109 citations
An Information Processing Model of Marketing Performance Measurement
2006 · 108 citations
Marketing and consumerism
2006 · 85 citations
Works
10 shown
Appealing to the imagination: Effective and ethical marketing of religion
Journal of Business Research
·
2013
·
1 author
31
citations
Marketing performance measurement and firm performance
European Journal of Marketing
·
2009
·
3 authors
109
citations
Digesting the Raisins of Wrath: Business, Ethics, and the Archival Profession
The American Archivist
·
2008
·
1 author
7
citations
Marketing with integrity: ethics and the service-dominant logic for marketing
Journal of the Academy of Marketing Science
·
2007
·
2 authors
238
citations
Marketing Performance Measurement Ability and Firm Performance
Journal of Marketing
·
2007
·
2 authors
471
citations
An Information Processing Model of Marketing Performance Measurement
The Journal of Marketing Theory and Practice
·
2006
·
3 authors
108
citations
Marketing and consumerism
European Journal of Marketing
·
2006
·
1 author
85
citations
Organizational motivation, opportunity and ability to measure marketing performance
Journal of Strategic Marketing
·
2005
·
3 authors
62
citations
Additive versus inclusive approaches to measuring brand equity: Practical and ethical implications
Journal of Brand Management
·
2003
·
1 author
26
citations
Profit and More: Catholic Social Teaching and the Purpose of the Firm
Journal of Business Ethics
·
2001
·
1 author
73
citations