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Chung Koo Kim · Study

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Chung Koo Kim

3 works· latest 1997· 2 institutionscluster: provisionalORCID 0000-0002-2463-197X

h-index3

i103

Citations324

Works here3

95

97

Most cited in this library

Brand Popularity, Country Image and Market Share: An Empirical Study1997 · 220 citations
Brand popularity and country image in global competition: managerial implications1995 · 67 citations
The Effects of Ethnicity Factors on Consumer Deal Interests: An Empirical Study of French- and English-Canadians1997 · 37 citations

Works

3 shown

Brand Popularity, Country Image and Market Share: An Empirical Study

Journal of International Business Studies·1997·2 authors

220citations

The Effects of Ethnicity Factors on Consumer Deal Interests: An Empirical Study of French- and English-Canadians

The Journal of Marketing Theory and Practice·1997·3 authors

37citations

Brand popularity and country image in global competition: managerial implications

Journal of Product & Brand Management·1995·1 author

67citations