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Eva Martínez · Study
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Author
Eva Martínez
13 works
· latest 2023
· 3 institutions
cluster: provisional
ORCID 0000-0003-4210-2438
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Most cited in this library
Digital technologies and firm performance: The role of digital organisational culture
2020 · 718 citations
The negative impact of brand extensions on parent brand image
2003 · 153 citations
Brand extension feedback: The role of advertising
2008 · 131 citations
Healthcare service evolution towards the Internet of Things: An end-user perspective
2018 · 113 citations
Factors affecting students’ satisfaction in engineering disciplines: traditional vs. blended approaches
2011 · 106 citations
Works
13 shown
Eco-innovation in the textile industry: the strategic importance of data privacy and environmental knowledge management
Kybernetes
·
2023
·
4 authors
·
Open access
15
citations
The effect of information technology assimilation on firm performance in B2B scenarios
Industrial Management & Data Systems
·
2020
·
4 authors
·
Open access
41
citations
Digital technologies and firm performance: The role of digital organisational culture
Technological Forecasting and Social Change
·
2020
·
3 authors
·
Open access
718
citations
Healthcare service evolution towards the Internet of Things: An end-user perspective
Technological Forecasting and Social Change
·
2018
·
4 authors
·
Open access
113
citations
Linking an unlearning context with firm performance through human capital
European Research on Management and Business Economics
·
2016
·
4 authors
·
Open access
44
citations
An application of the performance-evaluation model for e-learning quality in higher education
Total Quality Management & Business Excellence
·
2014
·
3 authors
·
Open access
92
citations
Factors affecting students’ satisfaction in engineering disciplines: traditional vs. blended approaches
European Journal of Engineering Education
·
2011
·
2 authors
106
citations
Knowledge-based environment to support product design validation
Knowledge-Based Systems
·
2011
·
10 authors
21
citations
The impact of e‐business on capital productivity
International Journal of Operations & Production Management
·
2010
·
2 authors
28
citations
Brand extension feedback: The role of advertising
Journal of Business Research
·
2008
·
3 authors
131
citations
The negative impact of brand extensions on parent brand image
Journal of Product & Brand Management
·
2003
·
2 authors
153
citations
Comportamiento del consumidor ecológico
Dialnet (Universidad de la Rioja)
·
2002
·
2 authors
19
citations
The acceptance and diffusion of new consumer durables: differences between first and last adopters
Journal of Consumer Marketing
·
1998
·
3 authors
106
citations